What we offer contractors

Our approach

• Built around the work you want. Before we build, we interview you to pin down the services you want more of, the towns you want to work in, and the searches homeowners use to find that work. Those choices set your site’s page names, titles and text, and they guide the weekly pages that follow.
• A program, not just a website. Leads come from several things working together: a fast, accurate site, a strong Google Business Profile, steady reviews, regular photos and videos of your work, and ads when you’re ready. We set up and run your website and Google presence. You supply what only you can: your jobs, your photos and your customers.
• Built on Google. Your email, files, Business Profile, YouTube channel, Analytics and ads run on one Google business account in your company’s name.
• You own it. Your domain, website files, accounts and leads are yours, and you can move them at any time.
• Start simple, add systems as you grow. Clients can start with a website, add the Growth program, and add ads, a client portal and other tools when they’re ready.
• Clear prices. Standard work has a fixed price. Anything custom is quoted in writing before we start. See pricing.

Where to start: Website or Growth

Every client starts with a website build, then picks a monthly level. Phase 1 moves your site onto our fast HTML5 engine. Phase 2 is the full build for search. Growth adds the weekly work that builds search results over time.

Website suits a company that wants a fast, reliable site, working business email and leads landing in its Gmail, and runs its own marketing.

Growth is for a company that wants more leads from Google. Each week we publish a page about one of your finished jobs and post one of your videos, aimed at the services and towns in your search plan. Over a year, that’s up to 52 project pages and 52 videos. Each one depends on you sending the photos, job notes and video.

How we write your site

• Original to you. Every page is written fresh for your company. Nothing is copied from another site or reused for another client.
• Written for people. Plain, specific language a homeowner would use, built from your real jobs, your photos and your answers in the targeting interviews. We use AI tools to help draft, and a person at Signet edits every page before you see it.
• Tied to your search plan. Each page’s title, description, headings and text are written together around the service and town it’s meant to win, and pages link to each other the way search engines expect.
• Facts you approve. Anything we say about your license, insurance, warranty or experience comes from you, and you approve it before it goes live.
• Built to score. We test every page with Google’s PageSpeed Insights and build to a target of 100 in all four of its categories: performance, accessibility, best practices and SEO.

How leads reach you

• Website form. Every page has a short estimate form. Each request lands in your business Gmail right away, and the form account, in your company’s name, keeps a copy.
• Calls. Your phone number is on every page, and taps on it are counted, so you can see how often visitors tap to call.
• Google Business Profile. Calls from your Google listing go to your phone, as they do today.

At this stage there’s no database. Leads arrive in your inbox, and you take it from there. When you want every lead and job tracked in one place, the client portal is the next step.

Google Workspace and business email

The program runs on Google Workspace, Google’s business account. We set it up when you sign, if you don’t have it.

• Professional email at your own domain, such as name@yourcompany.com. We set up to three users at launch, and you can add more.
• Shared Google Drive for job photos, videos and documents, so we can pull material for your site without chasing it.
• One owner for everything. Your Business Profile, YouTube channel, Analytics and ad accounts belong to your company’s Workspace account, not to a personal Gmail or to us.
• Cost: billed by Google directly, per user, depending on the plan and add-ons you choose.

Systems you can add

• Google Ads. Search results take months to build. Ads can put you in front of homeowners searching for your services within days. You pay Google directly from your own card, with a budget of at least $1,000 a month.
• Client portal and CRM. The system Tuck GC runs its business on, as your own copy: every lead and job in one list, appointments on your Google Calendar, contracts signed online and payments into your own PayPal business account.
• Renderings. Your own rendering engine in your company’s Claude account, or renderings you make posted to unlisted pages, or renderings we make from your design.
• Pricing and contract systems. A system built around your own price list and contract that produces a priced proposal and a contract ready to sign.
• Custom work. Anything built or changed for your company alone. We put the scope and price in writing before we start, and anything added along the way is a change order, the same as on a job site.

Prices

One-time fees are due when you sign; monthly fees are billed in advance. The full list, with first-year totals, is on the pricing page.

• Phase 1 website build: $1,000. Phase 2 full build for search: $1,000.
• Website: $250 a month. Growth: $1,000 a month, in place of the $250.
• Client portal and CRM: $2,500 setup, $250 a month. Google Ads: $500 setup, $500 a month, plus your ad budget.
• Growth with the portal and Google Ads: $1,750 a month, plus your ad budget paid to Google.

Timelines

From signing to launch

1. Sign. You sign the Order Form and pay the one-time fee. We set up Google Workspace and business email, and you add us as a manager on your Business Profile.
2. Targeting interviews. One working session of about 90 minutes, and a second if we need it, to settle the services you want more of, the towns you want to work in, and the searches homeowners use for that work. We send back a written search plan for your approval.
3. Build. We write your site from the search plan and build it on a private preview link.
4. Review. You send changes, up to two rounds, and approve by email.
5. Launch. We point your domain at the new site, redirect your old pages, and turn on the form and tracking. A one-hour call walks you through your side of the program.

Your first year on Growth

Check-ins at months 3 and 6, and a full review at month 12. Google Ads, if you add them, can start any time after launch. Every phase depends on your side too: the weekly pages and videos come from the photos, notes and video you send.

What you own

• Your domain. It stays registered in your name, at a registrar you control. We never hold it.
• Your website. The site files, the text written for you, and your photos and videos are yours. We save a current copy of your site in your Google Drive after every update. With your domain and that copy, you can move to another host the same day.
• Your accounts. Workspace, Business Profile, Analytics, Search Console, YouTube and any ad accounts are in your company’s name. We work in them as a manager.
• Your leads and customers. Leads go straight to you. We never use your leads or customer information for anyone else, including Tuck GC and JP Companies.
• Your portal data. If you use the portal, your leads, customers, documents and payment records in it are yours, and we’ll export them for you on request.
• Systems in your accounts. A rendering engine or a pricing and contract system we set up in your accounts is yours to use for your business for as long as you like.

What we keep: the engine we build sites with, our page designs and code, the portal itself, and our methods. Your site comes with a permanent license to the parts of our code it uses, so you can host and edit it anywhere.

What to expect

A proven system. Growth is the same system that runs Tuck GC: a fast site built around the services and towns you want, a page and a video about real jobs every week, steady reviews, and a Business Profile that’s kept current. Done consistently, it has worked for Tuck GC, whose current site launched in March 2026 and has averaged 29 leads a month over the past six months.

It takes about a year to build. Google earns trust in a site slowly. It watches the site grow with new pages about real jobs, videos, reviews and more visitors, and it ranks the site higher as that record builds. Plan on about 12 months for the full result, not one, three or five. You’ll see early signs well before that: your pages showing up in Google, more activity on your Business Profile, and the first leads from the new pages. Every lead, call and visit is tracked in your monthly report.

Want leads sooner? Ads. Ads put you in front of homeowners searching for your services within days. We start with a modest test budget, see which services and towns bring leads and at what cost, then put more behind what works. Ads don’t raise your Google rankings directly, but they show us which searches turn into jobs, so we aim your weekly pages at them, and the customers they bring leave reviews.

Your side of the program. The more you put in, the more you get out. These habits are what make the system work, and your monthly report tracks them next to our work.

• Send photos and a few notes on every job to your shared Drive folder.
• Send one short video of your work each week. A phone video is fine.
• Ask every customer for a review, using the link we set up.
• Answer every lead the same business day.
• Approve new pages and changes within five business days.

No promised results. We commit to the work and report on it every month. We can’t promise rankings, lead counts or ad results, because they also depend on your reviews, your market, your competition and Google.

Terms in brief. Website runs month to month. Growth runs 12 months from its start, then month to month. The client portal and Google Ads run month to month. Add-ons are added on a one-page Order Form, and the signed agreement sets the full terms.

Getting started

1. Conversation. We review your current website and Google presence with you.
2. Proposal. We send a written proposal with the scope and price.
3. Sign and launch. You sign the Order Form, and we start the launch steps above.